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Why Do Koreans Use Umbrellas on Sunny Days?

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☀️ Ever Seen Someone Use an Umbrella on a Clear, Sunny Day? If you're visiting Korea in the summer, you might notice something curious: people using umbrellas… not for rain, but for sun. To many foreigners, especially from the West, this may look odd. But in Korea, it's totally normal — even expected. In fact, sun umbrellas ( yangsan ) are so common here that department stores dedicate entire sections to them during summer. 🇺🇸 Why Westerners Rarely Use Sun Umbrellas In many Western countries, using an umbrella when it’s not raining feels... weird. Most people opt for sunglasses, hats, or sunscreen. Sun umbrellas? Those are usually seen as something only elderly women might use. Also, many Western cultures associate tanned skin with health and vitality. So the idea of blocking sunlight feels unnecessary — or even strange. 🌸 In Korea, It’s All About UV Protection In Korea, skin tone is closely tied to beauty standards. Lighter, even-toned skin is often preferre...